SLIGO WOMEN IN BUSINESS NETWORK – MEMBERS DIRECTORY

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Amy Shorten

Freelance Copywriter Amy Shorten Copywriting
Work Riverstown Co. Sligo Sligo Ireland Website: Portfolio Site

Biography

Photo of Amy Shorten

You’re looking for engaging copy that works hard for you and your business. You don’t want just any old piece of writing: you want words that enchant your target audience and convert them into eager and satisfied customers.

You’re also looking for a copywriter you can trust. Your business is precious to you and when you work with me, I’ll treat it as such. Through careful listening and detailed research, I’ll produce work that reflects you and your goals as accurately as possible. Best of all, I’ll stick with you through unlimited revisions until you’re 100% satisfied.

How will I do this? With much care. And more specifically, by:

• Highlighting the benefits of your products/services in an engaging way
• Using clear and appropriate language targeted to your audience
• Writing in a tone of voice that reflects you and your business
• Using empathy to connect with your readers and their lives
• Encouraging readers to take action

All this sounds nice in theory. But what about in practice?

I provide copy for both digital and print mediums. Examples of possible projects include website copy, emails, landing and sales pages, banner and Facebook ads, newspaper/magazine advertising, brochures, direct mail, signage and more.

I begin every project with thorough research, asking you questions to ensure the copy has the right goals and tone. This initial investment is key to the project running as smoothly as possible.

Most importantly, because my writing needs to work for YOU, no job is complete until you have a piece you’re proud to publish.

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